For the 100th birthday of the famous stylist Micol Fontana, the Foundation launches a competition for young fashion creators of all nationalities.

This Contest is sponsored by the Fondazione Micol Fontana , no-profit association established in 1994, officially integrated in the register of Cultural Institutes of the Lazio region and declared “Archives of great historical interest” by the Ministry of Heritage and Culture, based in Via San Sebastianello 6 00187 Rome, telephone and Fax +39 06 6781610, e-mail, website

Theme of the competition
Paraphrasing the definition of “Hollywood on the Tiber” you want to hold a contest of fashion that is inspired by the ’50s and ’60s, when it became the fashion show with the arrival in Rome of the largest film production companies . The Cinecittà studios in Rome were the set of many movies with beautiful actresses who sported a timeless clothes made by major Italian Haute Couture among which was the undisputed star Atelier Sorelle Fontana , led by Zoe , Micol and Giovanna .
This golden age , was the birthplace of Made in Italy with its many facets , will be the source of inspiration for all those who want to present a creation that performers in an original fashion the relationship – cinema.

Beneficiaries of the project
The application for participation in the Contest may be submitted by young artists aged, the time of enrollment , between 18 and 30 years, both Italian and foreign. Each participant in the competition may provide a single creation for women. The creations of the participants may consist of:
– A dress or – A fashion accessory ( a bag, or a jewel, or a shoe ) Individual participants are given the maximum freedom for materials and processing techniques to use for their personal creations.

How to participate
Official start date of the Notice of Competition is June 6, 2013.
To enter the contest by November 30, 2013, each participant must send an email to the address with attached 4 files :

1 . The registration form, which you can download from the site ;
2 . A fashion apparel or accessory design – project in A4 format ( jpg or PDF , 300dpi resolution , the file format must not exceed 3MB) . The figure or design project must contain at the bottom left of the name of the participant;
3 . A report of a folder up (1250 characters including spaces) outlining the inspiration and materials ;
4 . A copy of the identification document valid .
Only email accompanied by these 4 files will be considered valid . The other will be automatically rejected without any notification by Micol Fontana Foundation . Even the emails accompanied by files that do not meet the characteristics required will be deemed invalid and deleted.

1 By 15 November 2013, the Commission will contact the authors of the 20 projects selected for the finaleche will see only one winner for the ‘ dress and a winner for each category of accessory.
The winners will be offered internships as follows:
dress for Max Mara
for the bag from Fendi
for jewelery by Bulgari
for footwear from Ferragamo Foundation

Please note that only the participants selected for the finals will be contacted, thank from now all other participant .

The 20 contestants selected for the finals must submit no later than 15 December 2013:

For the dress : the model in size 42 Italian with photographic documentation of the working phase of the model ( max 10 images in TIF format , resolution 300dpi . The size of each file must not exceed 3Mb );
For accessories : the prototype developed in the material chosen with photographic documentation of the processing A4 (max 10 images in TIF format , resolution 300dpi. The size of each file must not exceed 3Mb).

Evaluation Criteria

The individual creations will be judged by a jury chosen for the event between the worlds of fashion, film and academia, professional, chaired by the Directors of the Fondazione Micol Fontana. The final judgment of the Jury is final and conclusive. Any possibility of appeal excluded.

The evaluation criteria will refer to the degree of :
– Adherence to the inspiration the Notice of Competition
– Innovation
– Creativity
– Accuracy of execution of the final

Entry Form
(to be sent by e-mail ONLY to by November 30 October 2013)

Me, the undersigned___________________________________________________________________ Date of birth ( dd / mm / yy) of_____________________________Tel/Cell________________Email__________________________________________________ 

Additional information (experiences)___________________________________

Asked to participate in the Contest ” Micol Fontana 2013,” according to the announcement published by the Foundation
Micol Fontana for the year 2013.

Attaches 4 files :
Figurine – gown ;
Design – Project – accessory ;
– Report outlining the inspiration and materials ;
– Copy of identification document valid .

Dchiara to have read the text of the announcement and accept it in all its parts without reservation
any , to ensure the originality of the work proposed .
Expressly authorizes Micol Fontana Foundation and its direct delegates to treat their data
Personal pursuant to Law 675/96 (Privacy Law ) as amended legislative decree 196/2003 (Code

Place and data___________________________________________

Signature of richiedente____________________________________